111 Auto Ln
Directions Sparta, TN 38583

  • Sales: (888) 310-1378
  • Service: (888) 314-6061
  • Parts: (888) 375-7060

Locally Family Owned
Operated for Over 20 Years


We Thank Our Troops for Protecting Our Freedom with Our Military Appreciation Program!

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As a way to say thank you to the women and men who wear a United States’ Military uniform, here at Edd Rogers Valley Ford, we’re proud to offer a Military Appreciation Program. This is a great option for those stationed at Arnold Air Force Base or the Tennessee Army National Guard. Unlike some programs, Ford salutes all the service members, past and present, who have given of themselves to protect our country, so whether you’re retired, a veteran, overseas, or active duty, if you served, you save. There’s no two ways about it.

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Edd Rogers Valley Ford is Your Local Ford Dealership Serving Murfreesboro & Beyond!


The FordPass® App is the perfect companion for any Murfreesboro drivers who are looking to optimize their driving experience. Not only can the FordPass® App unlock your car remotely, as seen in the video above, but you can use the My Wallet feature to store your credit or debit information, pay for and reserve parking remotely, and even take care of your financing payments through the app.

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March is Ford Truck Month, Are You Ready?

You’ve seen it before and you’ll see it again, but ready or not, Ford Truck Month is back, so for the entire month of March, you can enjoy some pretty awesome deals on new Ford trucks like the Ford F-150 or the Ford Super Duty. You’ve heard of Tough Love? Well, here at Edd Rogers Valley Ford, we love Tough, and with the Ford lineup of trucks, “Tough” always comes standard.



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Edd Rogers Valley Ford: Your Hometown Ford Dealer

Whatever you’re looking for—a big SUV for hauling family and gear, a powerful truck to handle the worksite, a capable, efficient vehicle for daily driving, or something muscled and eye-catching—you’ll find the best of the best among the Ford lineup. And for Tennessee drivers, the best place to find your favorite new Ford models is right here at Edd Rogers Valley Ford, your hometown Ford dealership.



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The Ford F-150 is the Official Truck of the NFL, Officially Here at Edd Rogers Valley Ford

America’s best-selling truck for 40 years has teamed up with America’s favorite pastime—the National Football League, and if you ask us here at Edd Rogers Valley Ford, that’s a match made in heaven. What’s better than tailgating the game on Sunday, friends and family gathered around the bed of your Ford F-150, good food, good music, and a great game ahead of you? If you’re looking for that kind of experience, it helps to have a Ford F-150 of your own—lucky for you, we’ve got just the trucks you’re looking for…

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